HOMEPAGE
O’REILLY CONSULTING - BACKGROUND
O'Reilly Consulting is a Public Relations & Issues Management consultancy that has operated from Adelaide, South Australia for 17 years. As a specialist business in corporate communication, it assists organisations to communicate with or influence groups that have the potential to impact current or future operations.
Mike O’Reilly FPRIA has proven specialist skills in ethically managing stakeholder groups. This includes community, special interest groups, media, government, parliamentary or regulatory bodies, customers, clients, employees and unions.
Mike’s personal experience covers Public Relations, Community Consultation, Journalism, Marketing, Politics and Strategic Political Advice. His time in newspaper, television and radio journalism at senior levels ensures a strong media network and a quality understanding of that industry in Australia and overseas. This is matched by corporate commercial skills which focus on the ‘bottom line’ outcome for clients.
His background in the large corporate enterprise field with a major beverage and packaging company and within the political arena ensure a unique mix of management experience in modern, professional PR and communications. A feature is an ability to work on major projects for out-of-state, and overseas management teams. Totally portable Internet and Data connection make this a reality.
He has worked in high level politics in SA and the NT, variously working for a Chief Minister and a Premier as a consultant in Media, Communications & Marketing. He has worked on Federal and State Government projects during the past decade, winning awards with the Public Relations Institute, Business Communicators and Australian Marketing Institute. He is a Fellow of the PRIA.
Prior to starting his company, Mike O'Reilly was a Corporate Affairs Manager for a large Australian listed diversified beverage and industrial company for 3 years. Prior to that he was a senior journalist in Print, TV & Radio, ending this period as an editorial manager with News Corporation.
O’Reilly Consulting is a strategically managed consultancy with a core business operation, working with selected local Associates and interstate Affiliates, chosen for their matching qualities. We are mindful of maximising a client's benefit and reputation.
ISSUES MANAGEMENT
Mike O’Reilly has a proven capacity in rapidly assessing issues and responding with workable management rationales that are able to be communicated to media or political sources. His crisis management knowledge and skills are well proven.
He has a wealth of experience in major community development and infrastructure projects where communications activities demand a balance between the needs of the directly affected community and those of the developer and constructor. In managing issues, O'Reilly Consulting develops an understanding of relevant topics - and overlays a knowledge of public or government attitudes which might adversely impact an organisation. From there it is possible to plan and implement communication initiatives using direct methods, mainstream media or, if necessary, preventive early intervention.
COMMUNICATION SKILLS
Mike’s strengths are in Media Relations, Issues & Crisis Management, Community Consultation, Media Awareness & Skills Training, plus Film & Video Script Writing.
Services include direct and confident contact with specific persons in the Media, Government (Federal, State and Local), Parliamentary Committees, the Corporate and Business sector, Trades Union and Community and Environment bodies.
He has earned a series of National and State awards from Public Relations and Communications professional bodies in the past decade for projects displaying these skills. The awards reflect an ability to determine client and market needs and to provide workable and economical means of communicating concepts or facts by multiple, direct means.
Mike was the first Public Relations practitioner to twice win the ***link*** PRIA (SA) Excellence Award’s highest citation, the Laurenti-Ellicott Award in 1991 and 1995. He has won multiple National Society of Business Communicators Gold ‘Serif’ Awards for campaign management, print or video projects up to 1998. In 1995 he won the Award for Communications Excellence from the Australian Marketing Institute in SA. Corporate Training videos he produced or scripted won Creative & Gold Excellence Awards at the 1991 and 1998 US Industrial Film & Video Festival. He won the National PRIA ‘Golden Target’ Award 1991 and was runner-up in 1995.
PROFESSIONAL & COMMUNITY VALUES
Mike is a Fellow status Member of the PRIA. He has been President of the Public Relations Institute of Australia (SA); a National Councillor and National Chair of the Registered Consultancies Group (RCG) and is current Chairman of SA RCG.
He served on the inaugural Course Advisory Committee for Communications Studies at University of SA and has been a guest lecturer. He served on the Board of Management of the Australia Day Council (SA) for 5 years until 2003. He is a Member (former councillor) of KESAB (Keep SA Beautiful) and is a Life Member of Victim Support Services (VSS). He is Community Representative Judge for the Dame Roma Mitchell Justice Media Award (IJS). He holds National Police Certificate # 201620 dated April 2006. He is an honorary PR advisor to several not-for-profit bodies. As a competitive offshore sailor, he also provides assistance to several yacht clubs for promoting events or crisis/issue management.
OFFICE & PROFESSIONAL NETWORK
O’Reilly Consulting, established in 1988, is east of the CBD and is close to the best providers in design, web, video and advertising. We share offices with a PR specialist in IT and a website developer. By sharing facilities we keep overheads low - and as we say: “At 313 Portrush Road, there are only Drivers... no Passengers!”.
Professional fees & charges reflect such controlled overheads. Direct-to-client billing for sub contracted suppliers is preferred, aimed at governing overheads and providing absolute billing transparency that is a feature of our sensible invoices.
As a sole practitioner - for the right reasons - O’Reilly Consulting fills a niche that requires specialist managerial skills in corporate and government counsel, backed by real commercial experience. Approved sub-contractors may be proposed for a job, but overall management of a Communication Plan is by Mike O’Reilly FPRIA.
